Campus Card Business Forecast
2013
Published by
Robert C. Huber, CMC, CPCM
Vendor Independent
Campus Card Business Consultants
Campus Card Business Forecast
2013
Prediction #1 – Students Dominate Market Technology
Over the next two years, 90% of all college and university students will own (or lease) at least one Smart Mobile Device.
Prediction #2 – Smart Device Transactions
Smartphone and Mobile Device enabled campus card system transactions will exceed traditional plastic card transactions within the next 3-5 years.
Prediction #3 – New Student Credentials
Personal Mobile Devices will become the Primary Campus Credential within the next five years.
Prediction #4 – Dramatic Retail Expansion
Participating Campus Card Network Merchants will increase 100% over the next five years.
Prediction #5 – Door Access Technology Escalates
Magnetic Stripe based Door Access Systems will continue to be replaced by more secure and greater ROI Contactless Smart Chip and Mobile enabled technology systems.
Prediction #6 – Cloud Systems Escalate
Over the next decade, 50% of Campus Card Programs will utilize "Cloud" based Campus Card Websites and Marketing Programs developed and maintained by third-party vendors.
Prediction #7 – Plastic Cards Dwindle
Many colleges and universities will no longer issue traditional plastic cards and instead adopt a Virtual e-Credential for most students by the end of this decade.
Prediction #8 – New Vendor Players
With acceptance of mobile credentials, advanced reader technology, and increased corporate acquisitions, the number of Campus Card Vendors will double by the end of the decade.
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Publisher
Robert C. Huber, CMC, CPCM, President & Senior Consultant of Robert Huber Associates, is a "Vendor Independent" Campus Card Business Consultant, certified business and marketing consultant, card technology expert, implementation strategist, Hall of Fame recipient, college business instructor, publisher of the "Campus Card Business Forecast", author, entrepreneur, visionary, trusted media resource and frequent speaker at business conferences throughout North America.
Since developing the "All-Campus Card" concept in 1985, he has implemented over 200 debit card, door and parking access control, meal plan, food production, and point-of-sale systems at over 200 colleges, universities, hospitals and corporations.
Innovations
Robert C. Huber, CMC, CPCM, has been an industry pioneer, historian, forecaster, media resource, and campus card industry leader since 1982 and directly responsible for many campus card industry innovations:
1982 - Introduction of the first campus cards with High Coercivity magnetic stripes (non-eraseable).
1985 - Development of the "All-Campus Card" concept at Duke University.
1986 - Development and issuance of more durable "4-Year Campus Cards".
1990 - Installation of the first "smart card" credentials and systems on three college campuses (simultaneously).
Vendor Independent
Campus Card Business Consultants